Media & Press

CannPowerment, LLC & ButACake — Press & Media

A consolidated list of notable press releases, news coverage, podcasts, and media mentions for

CannPowerment and ButACake. Click any link to open.

Official Press Releases

• The Cannabist Company Expands Collaboration with Minority‑Owned Edibles

Company, ButACake, to New Jersey (Dec 14, 2023)

https://investors.cannabistcompany.com/news-releases/news-release-details/cannabist-

company-expands-collaboration-minority-owned-edibles

• Columbia Care Launches New Collaboration with Minority‑Owned Edibles Company,

ButACake (Apr 20, 2023)

https://investors.cannabistcompany.com/news-releases/news-release-details/columbia-care-

launches-new-collaboration-minority-owned-edibles

• The Cannabist Company Expands Collaboration with ButACake to Maryland (Aug 16,

2024)

https://investors.cannabistcompany.com/news-releases/news-release-details/cannabist-

company-expands-collaboration-minority-owned-edibles-0

• Azuca x ButACake — Hibiscus Cherry Fizz pilot RTD announcement / Hemp Beverage

Expo (Jun 26, 2025)

https://www.preparedfoods.com/articles/130676-butacake-azuca-debut-hemp-rtd-beverage-

collab

• BusinessWire — The Cannabist Company Expands Collaboration with Minority-

Owned Edibles Company, ButACake to New Jersey

https://www.businesswire.com/news/home/20231214626101/en/The-Cannabist-Company-

Expands-Collaboration-with-Minority-Owned-Edibles-Company-ButACake-to-New-Jersey

• Prepared Foods — The Cannabist Company Brings ButACake to Maryland

https://www.preparedfoods.com/articles/129625-the-cannabist-company-brings-butacake-to-

maryland

News Coverage (Regional & National)

• Tribeca Film Festival — Kiss My Gra$$

https://tribecafilm.com/films/kiss-my-grass-2025

• Philadelphia Inquirer — The first legal weed brownie in New Jersey launches in April

(Apr 3, 2024)

https://www.inquirer.com/business/weed/new-jersey-first-legal-weed-brownie-butacake-

cannabis-marijuana.html

• NJBIZ — Jersey City‑based ButACake will soon launch NJ’s first cannabis‑infused

brownie (Apr 1, 2024)

https://njbiz.com/jersey-city-based-butacake-will-soon-launch-njs-first-cannabis-infused-

brownie/

• NJBIZ — After perilous journey, pastry chef ready to bring edibles to NJ (Dec 11, 2023)

https://njbiz.com/after-perilous-journey-pastry-chef-ready-to-bring-edibles-to-nj/

• KYW Newsradio — NJ’s first independent edibles brand hits dispensary shelves (Dec

14, 2023)

https://www.audacy.com/kywnewsradio/news/local/new-jersey-butacake-independent-

edibles-brand-hits-dispensary-shelves

• Heady NJ — ButACake debuts 1st legal NJ weed cookies at Bakin’ Bad (Sep 10, 2024)

https://headynj.com/breaking/butacake-debuts-1st-legal-nj-weed-cookies-at-bakin-bad-

dispensary-in-atlantic-city/

• MJBizDaily — Marijuana pioneers partner to expand Black‑owned retail locations

(Aug 6, 2024)

https://mjbizdaily.com/marijuana-pioneers-partner-to-expand-black-owned-retail-locations/

• Maplewood Patch — ButACake debuts dissolvable strips at Noiré Dispensary (Dec 13,

2023) https://patch.com/new-jersey/maplewood/butacake-debuts-dissolvable-strips-noir-

dispensary

• NJ Spotlight News (PBS) — First legal cannabis‑infused brownies debut in NJ (Apr 16,

2024)

https://www.pbs.org/video/first-legal-cannabis-infused-brownies-debut-in-new-jersey-

1713298203/

Profiles & Interviews

• Honeysuckle Magazine — Making The Cake: Matha Figaro, Founder of ButACake

(Feb 29, 2024)

https://honeysucklemag.com/matha-figaro-butacake-cannpowerment-new-jersey-cannabis-

edibles/

• Authority Magazine (Medium) — Function Meets Flavor: Matha Figaro of ButACake

(2024)

https://medium.com/authority-magazine/function-meets-flavor-matha-figaro-of-butacake-on-

5-things-you-need-to-create-a-successful-4f4900d1f1b3

• AfroTech — Entrepreneur Matha Figaro Is Reportedly Behind The First Independent

Edibles In NJ (Dec 18, 2023)

https://afrotech.com/matha-figaro-butacake-founder

• ESSENCE — A Guide To Black‑Women‑Owned Cannabis Businesses (Apr 19, 2024)

(includes ButACake)

https://www.essence.com/lifestyle/black-women-cannabis-businesses/

Podcasts & Broadcasts

• "Let A Brownie Be A Brownie" | ROOT x ButACake (CEO Matha Figaro) #rootexpress
  https://youtu.be/4eFHgDI7Gws?si=_JIaKNuahAraP_m8

• Eighth Revolution — #126: ButACake, Feeding and Educating Consumers ft. Matha

Figaro (Dec 9, 2022)

https://www.eighthrevolution.com/126-butacake-feeding-and-educating-consumers-ft-matha-

figaro-transcript/

• Thinking Outside The Bud — Exploring the Sweet Side of Cannabis: Matha Figaro

(Apr 19, 2024)

https://www.thinkingoutsidethebud.com/podcast/exploring-the-sweet-side-of-cannabis-

matha-figaro-journey-with-butacake

• FOX29 segment — Atlantic City dispensary coverage mentioning ButACake (Sept 10,

2025)

https://www.fox29.com/video/1705793

• ButACake and CannPowerment: New Food Products!

https://www.youtube.com/watch?v=-R_knj59jpM

• ButACake, Feeding and Educating Consumers ft. Matha Figaro

https://www.youtube.com/watch?v=JqbO_Ipjqyk

• Social Equity and Cannabis Interview — CannabisBPO ft. Matha Figaro

https://www.youtube.com/watch?v=0wUzEbAsLQY

• ButACake Story (YouTube Short)

https://www.youtube.com/shorts/hMCDSuB97Ig

• Crafting Cannabis with ButACake: Matha Figaro’s Delicious Journey

https://www.youtube.com/watch?v=wYDhkOeADqo

• ButACake Content House LIVE

https://www.youtube.com/watch?v=jm6gB3Aq_V8

• EzHire Hangout w/ Matha Figaro of But‑A‑Cake | Minisode

https://www.youtube.com/watch?v=NauUtycrOPg

Retail & Product Spotlights / Reviews

• Queen City NJ — Exploring ButACake: NJ's Most Innovative Edibles (2024)

https://queencitynj.com/product-guides-reviews/butacakes-dissolvable-edibles/

• Aunt Mary’s Dispensary —ButACake

https://auntmarysnj.co/growers/butacake/

• The Social Leaf Dispensary —ButACake

https://thesocialleaf.com/njs-first-legal-recreational-brownie-available-at-the-social-leaf/

Company Press Hubs

• ButACake Media Kit

https://bacpr.bitdocs.ai/share/d/PTE5uMNtuWN0h29h

• CannPowerment — Press Page

https://cannpowerment.com/press

• CannPowerment — About

https://cannpowerment.com/about-us

• ButACake — Blog & Media

https://butacake.com/blog/